2024
Studio Launch
Started with one mission: cinematic output without production chaos.
Our Story
We built a production house that removes friction, not ambition.
In 2024, we started 24/24 Studios with a clear purpose: create powerful visual narratives without the usual production friction. In just two years, we evolved into a fast-growing, full-scale production house delivering TVCs, DVCs, Brand IPs, documentaries and music videos with precision and personality.
Studio System
How 24/24 Studios moves from idea to final export.
Built to stay sharp under pressure, from high-speed ad turnarounds to multi-country production workflows.
2025
Scale & Specialization
Expanded into TVCs, DVCs, Brand IP formats, documentaries and music videos.
2026
National + International Ready
Line production strengthened for complex India and overseas shoot logistics.
Core Proof
Creative intensity with operational calm.
Every project runs through transparent systems, budget discipline and solution-first execution.
What drives us
We are a team driven by craft, calm execution and cinematic ambition, equally skilled at high-speed turnarounds and multi-location shoots across India and beyond.
With an adaptive crew and grounded leadership, we operate on ethics, transparency and meticulous preparation so every project runs smoother than expected.
At 24/24 Studios, budget management is a creative tool. We maximize value, minimize waste and deliver premium production without inflated chaos.
From sunrise frames in Rajasthan to midnight setups in Europe, we are logistics-strong, no-drama and built for stories that stay with audiences.
How we operate
- Ethics and transparent workflows
- No-drama, solution-first production culture
- Meticulous planning for complex shoots
- Budget precision without creative compromise
We do not just produce content. We create experiences that look elevated, feel intentional and outlive campaigns.
Creative Writing
End to End Production
Line Production
Our Team
Cinematic thinkers. Logistics-strong operators.
Meet the core crew steering craft, coordination and execution across every production stage.
Founder / Creative Producer
Aarav Mehta
Leads creative direction with a systems-first approach, balancing cinematic ambition with clear production outcomes.
Director
Naina Kapoor
Builds visual worlds with strong pacing, performance sensitivity and a sharp eye for narrative detail.
Senior Producer
Rohan Iyer
Drives schedules, teams and vendors with calm precision to keep complex productions aligned and efficient.
Line Producer
Ishita Rao
Handles permits, logistics and on-ground operations for national and international shoots without friction.
Closing Frame
Sharp, relentless, and built for stories that stay.
Young, driven and rapidly rising, 24/24 Studios sits at the intersection of creative ambition and disciplined execution.
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